Monthly Archives: October 2011
Now for the Costume Contest. The leader by a longshot for best costume landed on Conrad Eaton. He owned it with the most votes for his representation of Tobias Fünke from Arrested Development. Conrad actually is a NeverNude so he barely had to do anything.
Click here to see Conrad and the rest of the winners!
*This video is not for the squeamish, unless you like broken fingers, then you will love it…but perfect for Halloween!
We’re back this season with all new staff picks for 2012 and this week’s picks come from Maggie in our Product Information department. If there’s anyone at evo who knows about product, it’s Maggie. She writes copy for evo and makes sure every item on the website has a product description. You want the specs? She’s got ‘em. Color options? She knows ‘em. So if there’s one staff pick to pay attention to, it’s probably this one.
-Find Out more about Maggie and what she picked!
Sweetgrass Productions presents SOLITAIRE
A Two-Year Epic From the South American Wilderness
What: Sweetgrass Productions Solitare
Where: The Varsity Theater: 4329 University Way Northeast, Seattle, WA
When: Thursday, October 8:00 pm
Tickets: $12 Advanced; $15 Day of
October 21, 2011 - Last Friday marked a decade of fashion, culture and sport for evo as we celebrated our 10 Year Anniversary with our nearest and dearest 1500 friends, family, customers and business partners at the Fremont Collective in Seattle, Washington.
It had been awhile since we’ve thrown a party of this scale and we weren’t really sure what to expect for attendance, but approximately 1,500 people, 20 kegs, 2 DJ’s, 1 hip hop act, a silent auction and 1 mechanical bull later, we were overwhelmed with the love and support that our extended family showed by joining us for the night.
Not sure how much you have been paying attention to our blog and our team over the summer, but if we were having a quiz, a couple questions would be:
1) Who is the most ripping-est female skier on the evo team?
2) Where is the ultimate Southern Hemisphereic training ground?
If you answered Vanessa Aadland and New Zealand you were correct. Check out her summary of her trip this summer and learn that along with the high’s, there are also some low’s, but you learn to take them in stride. Read more to make sense of what we are talking about.
We are pleased to present you with our first ever consumer catalog. A perfect introduction to evo’s Winter 2011-12 product offering, and formed by a unique company that once again refuses to conform to traditional retail methods, the catalog will feature a handpicked selection of hardgoods, outerwear, accessories and apparel for the whole family, featuring brands like K2, Salomon, Burton, Line Skis, Volkl, Jones Snowboards, The North Face, Armada, and Holden.
The catalog is a true representation of the evo culture. It was put together using employees and friends as models and photographers, along with evo’s in-house graphic design and copywriting resources, showcasing the many unique creative talents. Readers will find much more than product inside the pages, including exclusive interviews with team riders Eric Pollard and Megan Middleton, unique offers and reduced shipping, and even an opportunity to win an X-Games travel adventure. For post-production, evo teamed up with Funny Feelings Inc, the high quality publisher of Frequency and The Ski Journal.
With the ever-changing landscape of today’s media platforms, evo’s bold move into print as an online retailer might come as a surprise to some. “Many people who have already shopped with us may not have had the chance to experience the full breadth of categories, brands, and styles that we offer,” said evo President Atsuko Tamura. “We believe the most effective way to communicate with our customers is through consistent messages sent though a variety of mediums that work in sync with one another.”
We are plan to distribute over 300,000 hard copies of the catalog which have already started landing this October and a second drop in November, and offer a free online version here. It has also made the catalog available for new customers at http://www.evo.com/catalog-requests.aspx, where shoppers can request their own print copy.
Start to check your mail box this week, and if you don’t get one be sure to fill out our Catalog Request form to make sure you can get your hands on our first ever catalog. A collectors item for sure.
TGR hits the road again this fall, with another highly anticipated release. this year’s film One For The Road premieres this coming Thursday Oct 20th at the King Cat Theater, complete with prize giveaways, sponsor swag, lift ticket from Stevens Pass offers and athlete appearances by Dylan Hood, Ian Macintosh, Callum Pettit and Dana Flahr. Witness one of the most epic winters on record captured on film, and catch the action as it is meant to be seen – on the big screen surrounded by hundreds or thousands of stoked skiers and snowboarders.
After selling out in previous years, TGR is bringing not 1 but 2 showings of One For The Road to Seattle this coming Thursday Oct 20th. An all ages show beginning at 6:30 with $5 tickets for kids 12 and under, 13+ are just $15. For all you party goers TGR will also have the late night 21+ premiere starting at 9PM also just $15.
Seattle Premiere Oct 20th King Cat Theatre
Tickets $15 available at evo’s Fremont Store
6:30PM All ages w/$5 ticket special for 12 and under
9PM 21+ with ID
One for the Road is an HD ski film that follows some of the world’s most progressive snow sports athletes as it documents their lives on the road and captures some of the most stunning riding to date. Road trips are an integral part of every adventurer’s life and a conduit to define one’s being. Journeys to new lands shed light on each skier’s personal mission. Whether shredding with long time ski partners, or meeting a seasoned character in some far off country, wisdom is gained through these new experiences. The road trip is a metaphor for every skier’s existence.
Shot on location, prepare for a visually stunning voyage generated with Phantom, Red, Canon DSLR and GoPro HD footage. Join the athletes as they rock a record breaking season in Jackson Hole, immerse themselves into the culture of Japan’s powder mecca Hokkaido, discover Iceland’s urban side, explore the Balkan wonders of Macedonia and Montenegro, shred deep pillow lines at Baldface Lodge, uncover first descents in Pemberton, BC, and hit full throttle lines in the perfect snow and weather of Juneau, AK.
Join the award winning producers at Teton Gravity Research as they embark on the ultimate road trip.
Athletes: Sage Cattabriga-Alosa, Ian McIntosh, Griffin Post, Todd Ligare, Chris Benchetler, Dylan Hood, Dash Longe, Daron Rahlves, Sven Küenle, Rachael Burks, Callum Pettit, Erik Roner, Grete Eliassen, Shroder Baker, Byron Wells, Andreas Hatveit, Rory Bushfield, Nick Martini, Tom Wallisch, Dana Flahr, Mike Riddle, Josh Dirksen
Locations: Japan; Iceland; Macedonia; Montenegro; Pemberton, BC; Baldface Lodge, BC; Jackson Hole, WY; Juneau, AK; Tignes, France; Utah; Squaw Valley, CA
Getting “far out” is one thing, but if you literally want to get far out, then you will be interested in our backcountry shop. Unless you have your own personal helicopter pilot (hook us up btw!) then there is no better way to get endless fresh lines and no crowds than by hiking out into the backcountry. But you can’t just head out into the wilderness without the proper equipment or you will not last long.
Luckily, we have compiled everything you need in one convenient location. Check out all the latest backcountry essentials from brands you know and love to some super-cool new brands that maybe you’ve never even seen before like Ortovox, Black Diamond, BCA, Life-Link, OR, Marmot, Scarpa, Patagonia, Mammut, and more! We have pulled together a few of the things you will need below, but one thing we don’t sell on our site is education. Make sure you know how to use everything, snow safety, and never go out alone.